Marc Canter points us towards the future of the Web…
For decades, “walled gardens” of proprietary standards and content have been the strategy of dominant players in mainframe computer software, wireless telecommunications services, and the World Wide Web; it was their successful lock-in strategy of keeping their customers theirs.
But like it or not, those walls are tumbling down. Open web standards are being adopted so widely, with such value and impact, that the web giants like Amazon, AOL, eBay, Google, Microsoft, and Yahoo, are facing the difficult decision of opening up to what they don’t control.
The online world is evolving into a new open web (sometimes called the Web 2.0), which is all about being personalized and customized for each user. Not only open source software, but open standards are becoming an essential component.
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Open standards are more than just technology. Open standards mean sharing, empowering, and community support. Someone floats a new idea (or meme) and the community runs with it – with each person making their own contributions to the standard – evolving it without a moment’s hesitation about “giving away their intellectual property.”
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The combination of Open APIs, standardized schemas for handling meta-data, and an industry which agrees on these standards are breaking the web wide open right now. So what new open standards should the web incumbents, and you, be watching?
Keep an eye on the following “Top Ten” developments:
- Identity
- Attention
- Open Media
- Microcontent Publishing
- Open Social Networks
- Tags
- Pinging
- Routing
- Open Communications
- Device Management and Control
Link: AlwaysOn Network.