‘be aware of marketing strategies by Google that have the potential to create restraint of trade and market-leadership abuse problems similar to those Microsoft has been accused of, and in some cases found guilty of.

The key justification for the many legal actions taken against Microsoft’s monopoly is that Microsoft used or is using its leadership position in one market to unfairly suppress competition in other markets.

Although it hasn’t gotten any attention yet, Google is using this same approach to leverage its leadership in online search to expand into online advertising across the Internet, not just on its own site. There are many parallels between what is said to be wrong about Microsoft’s past behavior and what Google is commencing.’ Read on.