MOUNTAIN VIEW, Calif., April 1, 2006 – Google Inc. (NASDAQ: GOOG)

Google’s latest product is Google Romance.

The service promises to offer psychographic matchmaking and all-expenses-paid dates for couples who agree to experience contextually relevant advertising throughout the course of their evening.

“Our mission, as you might have heard, is to organize the world’s information,” said Jonathan Rosenberg, Google’s senior vice president, product management. “And let’s face it: in what area of life is the world’s information more disorganized than romance? We thought we could use our search technology to help you find that special someone, then send you on a date and use contextual ads to help you, ya know – close the deal.”

The product, a beta release currently residing on Google Labs, can be experimented with at www.google.com/romance.

You begin by uploading your Profile. If you are the sort of person who uploads more than one profile then you might find it useful to employ the Batch Profile Uploading option.

You then do a Soulmate Search, in which your deeply personal and potentially life-altering search results are produced solely by computer algorithm, without human intervention of any kind.

Depending on your personality, you may or may not find this reassuring.

“Our internal projections say Contextual Dating is going to be unbelievably huge, just a total cash cow,” said Google CEO Eric Schmidt in prepared remarks placed into the notes section of an executive PowerPoint presentation and intended solely for internal use but promptly leaked onto the web and then roundly mocked on Digg and Slashdot.